A new campaign aimed at making men reflect on their driving behavior is now online in France. Victimes et Citoyens has launched an appeal to men to "drive like a woman!"
The association provides support to victims of traffic accidents and tries to raise awareness of road safety.
The statistics say...
...that men are the source of most accidents.
According to the French Road Safety Observatory, 84% of fatal road accidents in 2022-2023 were caused by men.
The annual report also states that men were responsible for 93% of accidents under the influence of alcohol.
For activists, the statistic disproves the common sexist notion that men are the safest drivers. Their solution: adopting the driving style of women will help people "stay alive".
The "Drive like a woman!" campaign is being distributed online via social media platforms. In real life, it can be seen in metro stations and on digital billboards.
