We wrote a while ago that Tesla is in trouble.
The latest figures confirm a downward trend for the world's most valuable car brand - even though it's 14th on the list of best sellers.
For the first time since the pandemic broke out globally (i.e. since 2020), deliveries fell in the first quarter - by 8.5%. Production fell by 1.7% in the same period.
The pioneering company, which is trying to be a leader in the sector, is already being overtaken at times by its main rivals, with BYD at the top of the list. It is accused of having poor industrial design, terrible quality, terrible service and "battery" technology.
The Next Big Idea portal points out that Tesla has to be able to anticipate problems and develop solutions to solve them in the best way if it wants to reverse these figures, if it wants to reverse this trend of the "end of the state of grace" that it has had since COVID-19.
And the sales didn't work. In the early days it seemed to be going well, but the recent price discounts didn't work out as Elon Musk wanted.
Another partial failure was Cybertruck, the electric pick-up truck that was constantly criticized and didn't sell as it was supposed to.
The autopilot system was the protagonist in several accidents and led to lawsuits for the company.
And, of course, the unpredictable and irreverent Elon Musk doesn't help. He drives away shareholders and, eventually, buyers.
On the stock market, Tesla has already lost more than 33% of its value since the beginning of 2024.
